Two models wearing Emcee Apparel team shirts

About Emcee Apparel

Emcee Apparel is Australia’s number one equestrian fashion label. Designed in Sydney, Australia our goal is to create and supply high quality, comfortable and rider friendly apparel for the modern equestrian.

Janelle, our designer was a founding partner of iconic Australian evening wear brand Studibaker, where she was the head designer for 28 years, winning multiple Australian Fashion Awards. Janelle works with daughter Coco, a professional show jumper and equestrian coach, to design apparel that fits every need of modern equestrian competitors.

In a very short space of time the Emcee Apparel brand has grown to be a recognisable name in the equestrian industry. Going so far as to be chosen as the Australian Showjumping team uniforms at the world equestrian games in 2018 with more equestrian outfitting to come in future world games and championships. 

Our mission is to provide our customers with the best products conveniently available online, while continuously searching for new and interesting equipment to add to the store.

We have a wide variety of products available, however we welcome requests, so if there is anything you would like us to add to our product list or to source for you, we are happy to do it, just send us an email on the contacts page.

Emcee Apparel are also a regular supplier of team uniforms. We have keenly worked with schools, state squads, and equestrian Australia to create stylish uniforms for their representatives, going as far as the World Equestrian Games in Tryon, North Carolina .